Abstrak
<p align="center"><em>This research aims to know the strategy of managing waqf through the instrument of syariah insurance policy will. The problems in this study are: 1) How the waqf governance of syariah insurance policy wills, 2) What are the opportunities and obstacles, and 3) How to develop waqf syariah insurance policy will. This type of research is field research whose data source is AXA agency and also customers by conducting interviews. The results showed that: 1) Waqf management is used to build assets such as mosques, musholla, pesantren, and madrasah, 2) The opportunity is that waqf management can be integrated online, and also in cooperation with various waqf distribution agencies in Indonesia. The obstacles are the lack of public understanding of the waqf of syariah insurance policy wills, and 3) Strategy development is an integrated socialization to the community through various ways and media.</em></p>