Abstrak
This article discusses the role of Pendidikan Matematika Realistik Indonesia (PMRI) in<br />building creativity and character of students. Most of students in Indonesia tended to<br />have difficulty in developing their creativity because there is less opportunity in<br />mathematics learning process. Nowadays character building also introduced by<br />government as one of Indonesian education aims. PMRI or Realistic Mathematics<br />education is one of mathematics learning Approaches that uses reality as the starting<br />point in the learning process. Characteristics of this approach are believed build<br />students‟ creativity and build students‟ Character. Students‟ creativity can be built by<br />contextual problem and students‟ character can be built by social interaction.